Backlinks are the hot topic in search engine optimization articles. All the search engine consulting experts talk about the importance of backlinks for achieving higher search engine ranking. That’s because the more one-way backlinks you have leading to your website, the more important the search engines believe your page is.
There are two types of backlinks: one-way links and reciprocal links. 구글상위노출
One-Way Links are basically backlinks that only go one direction. Maybe it’s a link that goes from your website to another website. Or maybe it’s a link that goes from another site to yours. Either way, it’s only going one way.
Reciprocal Links are backlinks that go from one website to another, and then back to the original website.
It’s important to differentiate between one-way back links versus reciprocal links. Many search engine optimization experts believe that one-way back links are more valuable than reciprocal links because they’re much harder to earn. The thinking is that since they’re harder to earn, they must be more valuable, which means other people think very highly of your site. And if people think very highly of your site, it must be an important site, which means the search engines will give it a higher rank than those sites that don’t have a lot of one-way backlinks.
As search engines like Google grow and improve, they’re putting more emphasis on how popular a website is, not whether they use all the right keywords. This popularity is measured through one-way backlinks. They’re like votes to Google, and search engine ranking is more like a popularity contest: have a lot of links to your site and your site achieves a high ranking.
The easiest way to find the number of backlinks that lead to your site is to visit Google or Yahoo! and type in the following command:
You will be shown a list of all the websites that have backlinks to your own domain. If you want to see who has links back to a particular page on your site, then put in the full URL to that individual page.
Although no one can be sure of the exact algorithm Google and Yahoo use to rank sites, it’s commonly believed that if a website has more backlinks, it will achieve a higher search engine ranking. There are other factors that go into the whole search engine ranking, but backlinks are one of the more important ones.